Audiology. Practice Management

1 Introduction to Practice Management

I. Core Principles 2 Ethics and Audiology 3 Basic Business Management Principles (NEW) 4 The Economics of Audiology (NEW) 5 Human Resources Management in Audiology 6 Quality in an Audiology Practice 7 Marketing & Branding (NEW)

II. Practice Management Considerations 8 HIPAA & Affordable Care Act Fundamentals (NEW) 9 Clinical Supervision 10 Documentation in Clinical Audiology: An Information Management Perspective 11 Outcome Measures and Evidence-Based Practice 12 Infection Control 13 Cerumen Management 14 Tele-Audiology(NEW)

III. Business Applications 15 Private Practice Issues (Starting and Sustaining a Business) (NEW) 16 Writing a Business Plan 17 Strategy and Design in an Audiology Practice 18 Accounting in an Audiology Practice 19 Reimbursement, Billing & Coding (NEW) 20 Proposing Audiology Services to Group Providers (AffinityPrograms) 21 Office Management Systems (Computer Principles and Applications) 22 Marketing in a Not-for-Profit Clinic (NEW) 23 Price Strategy (NEW) 24 Business Valuation and Exit Strategies (NEW)

Audiology Practice Management, Third Edition by Brian Taylor, provides new and established audiologists with everything they need to know about running a practice in the 21st century. This new edition offers expert approaches to starting and maintaining a practice in audiology - from technical, legal, and financial daily operations - to new issues like HIPAA compliance, social media considerations, and marketing strategies in the digital age.

Readers will benefit from the collective knowledge and expertise of audiologists and assorted industry experts who share pearls, controversies, and tips on a wide range of topics, including areas of practice not commonly seen in textbooks. Six new chapters cover key topics including basic management principles, clinical education, pricing strategies, entrepreneurial skills, changes in healthcare documentation, and valuation and exit strategy.

Key Features

• The financial aspects of audiology including accounting, coding, reimbursement, and competitive pricing
• The delivery of optimal, patient-centered services with discussion of quality improvement, staffing, infection control, and improved amplification acceptance rates
• A clinical process perspective on changes in healthcare documentation and how to use SOAP notes
• Best practices - from credentialing and contracting - to sales and marketing strategies
• Full color figures, flowcharts, and textboxes

This title is part of a three-volume set on Audiology (Diagnosis, Treatment, and Practice Management). Together, these books cover every aspect of audiology, providing a remarkably comprehensive resource - essential reading for doctoral students in audiology and must-have bookshelf references for audiologists.